Interior Designer Puts Passion to Purpose for Alzheimer’s Society of B.C.

Posted by: on Sep 16, 2013 | No Comments

Interior Designer Gaile Guevara and Mondern604 have designed this year’s Laneway house featured at IDSwest. The home will be auctioned off on September 21st with proceeds going to the Alzheimer’s Society of B.C. 

For Immediate Release
September 16, 2013

GGM604

Interior Designer Gaile Guevara Puts Passion to Purpose for the  Alzheimer’s Society of B.C. during IDSwest 2013

Proceeds from Laneway Home Live Auction Goes to Charity Sept. 21st

Vancouver, B.C. – Through a charitable collaboration called ‘The Art of Living Small’, Interior Designer Gaile Guevara and her collaborative team at Modern604 have designed this year’s Homes and Living (H&L) Laneway house featured at IDSwest’s 9th annual event.  Built by Alair Homes, the 516 sq. ft. 100% custom home will be auctioned off on World Alzheimer’s Day on September 21st with proceeds going to the Alzheimer’s Society of B.C. Starting with no minimum bid, the home is valued at over $500,000 and individuals are required to register prior to the auction.

Laneway Home Gaile Guevara IDSwest 2013

With over 12 years of experience in interior design, Guevara’s approach to designing the laneway home was not only a way to show how well contemporary design can function in a less traditional form, but also a way to showcase the home as an extension for family. With the costs of buying and selling more than one home, childcare, commuting and even assisted living for the elderly, the laneway homes are an opportunity to keep families together.  Guevara also shares a personal connection to this project, which supports the Alzheimer’s Society of B.C., and appreciates being part of this once-in-a-lifetime opportunity.

“In December of 2012, my mother was diagnosed with early onset Alzheimer’s disease,” states Guevara. “She’s only 58 years old. It got me thinking about what people do when something like this happens—how can we change our living conditions to be closer to our family? How can we frame property investments in a long-term context?”

Besides the cutting-edge home design features, which includes integrated appliances with dual functions and modern Italian kitchen engineering, the laneway is also set up as a ‘smart home’—it responds to a user’s preferences for heating, lighting and music and can be individually programmed for different users. Guevara has also incorporated subtle references in the garden of the Laneway Home at IDSwest—a gingko tree to signify memory and a swing, created by Brent Comber, which invokes nostalgia.

GG Laneway Home IDSwest 2013 - 2The Laneway home auction will be live on-site at IDSwest on Saturday, September 21 with bids starting at 5:15pm PST.  IDSwest runs from September 19 to 22 at the Vancouver Convention Centre West in Vancouver, BC.  For more information on the Laneway Home and registration for the auction, visit, http://idswest.com/laneway

Gaile Guevara is an interior designer based in Vancouver, BC with an extensive background in residential interior design and large-scale project proposals in commercial, office and retail concepts.  With over 12 years of experience, she brings her passion for design and a love of connecting clients with creative talent into each project.  Guevara has an online following of over 315,000 followers on Pinterest and over 6 million page views on Flickr.

Modern604 is a collaborative of four: Gaile Guevara, Julie Miller, Miguel Brovhn and Vanessa Leung.  Merging their creative talents, Modern604’s team provides exceptional design solutions in interiors, furniture and lighting. Their projects enable our clients to experience good design in residential, commercial, and hospitality spaces.

Watch the Laneway Feature Home video http://idswest.com/laneway

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Media Contact:

Gaile Guevara is available for interviews upon request and high res images are available.

Tanya Tweten ~ Publicist ~ t. 604-872-2352 ~ Email me here.